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Danielle Tenconi

Partner, Chief Marketing Officer
AUSTIN, TX
Danielle Tenconi

Meet Danielle

Danielle Tenconi serves as a Partner and the Chief Marketing Officer, leading the development, implementation, and execution of McChrystal Group's strategic marketing, communications materials, and campaigns.

What did you do before joining McChrystal Group?

I have spent my entire career in marketing and communications, most recently leading external engagement at a military and first responder-focused nonprofit. Prior to nonprofit leadership, I developed my consultancy capabilities at Accenture Interactive (formerly Brand Learning), working across 50 countries, in the UK, US, and Singapore Accenture businesses, specializing in commercial capability building. I spent the first 10 years of my career leading global brands at both Unilever and Merck and began my career as a graduate trainee at Masterfoods.

Why did you join McChrystal Group?

I was looking for an organization where I could be challenged, add value every day, and work within a high-performing team. The culture at McChrystal Group is unique, and I feel incredibly fortunate to work with such brilliant people! As a working military spouse, it was also important that I work in an organization that is flexible and understands the obstacles of military family life.

What has been your proudest moment at McChrystal Group?

Attending the All-Hands meeting within my first month of joining the organization was an incredible way to experience the McChrystal Group culture first-hand and meet the team face-to-face!

What sport or hobby do you have outside of work?

I love to run, but have found a recent passion for taekwondo with my two sons! It forces me to really concentrate, challenges my strength and fitness, while also allowing me to connect with my boys in a really fun way.

Education

MSc and Graduate Business Diploma Kansas State University

B.A. University of Southampton.

Written Articles/ Materials

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